Marquette University Athletics
SoftwareOne Presenting Sponsor Of Marquette Women's Athletics In 2023-24
8/8/2023 10:00:00 AM | General, Women's Basketball, Women's Lacrosse, Women's Soccer, Women's Tennis, Women's Volleyball, Cross Country, Track & Field
Together Towards Equality: Advancing Diversity in Sports and the Workplace
SoftwareOneÂ
MILWAUKEE - Marquette University Athletics and its multimedia rightsholder, LEARFIELD's Marquette Sports Properties, are pleased to announce a renewed and enhanced relationship with SoftwareOne for the upcoming 2023-24 college athletics season.
Rooted in the heart of the Third Ward, SoftwareOne has partnered with Marquette University for the last two years as the official Software and Cloud Services sponsor of Marquette Athletics. Building upon that foundation, the upgraded partnership will include serving as the Presenting Sponsor of Marquette Women's Athletics for the entire season. True to their commitment in innovation, this partnership is the first of its kind for the university and marks an extension of a long-term partnership and a shared passion for diversity, equity, and inclusion, leadership development, and the continued growth of Milwaukee.
"We're elated to partner with SoftwareOne and former student-athlete, Ashley Baird," said Executive Associate Athletics Director - Internal Operations/SWA Sarah Bobert. "We are also extremely grateful for their enhanced partnership as our Women's Athletics Presenting Sponsor. We value working with organizations that share our responsibility to foster diverse, local, regional, and global communities."
SoftwareOne has made a commitment to foster a workforce representative of the communities in which they live and work, including hiring women and underrepresented groups. This partnership further emphasizes the impact of Women's Athletics, as the lessons and values student athletes develop during their time on the field translate well to a successful career.
"While it is widely recognized there are fewer women executive leaders than men, what many may not know is that almost half of those women played sports. The opportunity to sponsor Marquette Women's Athletics is not only personal to me, but it also offers SoftwareOne the opportunity to support an initiative that provides gender equality and the empowerment of young women," said Ashley Baird, President of North America and member of the Global Extended Executive Board.
The SoftwareOne and Marquette Athletics relationship is overseen by LEARFIELD's locally based Marquette Sports Properties team. LEARFIELD Â is a leading media, data and technology services company, specializing in intercollegiate athletics and live events.
"LEARFIELD is committed to elevating women's sports and we are proud to bring SoftwareOne and Marquette Athletics together on this shared mission of diversity, equity and inclusion," said Brad Harrison, general manager, LEARFIELD's Marquette Sports Properties.
About SoftwareOne
SoftwareOne is a leading global software and cloud solutions provider that is redefining how organizations build, buy and manage everything in the cloud. By helping clients to migrate and modernize their workloads and applications – and in parallel, to navigate and optimize the resulting software and cloud changes – SoftwareOne unlocks the value of technology. The company's ~9,000 employees are driven to deliver a portfolio of 7,500 software brands with sales and delivery capabilities in 90 countries. Headquartered in Switzerland, SoftwareOne is listed on the SIX Swiss Exchange under the ticker symbol SWON. Visit us at www.softwareone.com.
ABOUT LEARFIELD
LEARFIELDÂ is a media, data, and technology services leader in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions. LEARFIELD services include licensing and collegiate sports properties' multimedia sponsorship management; publishing, audio, digital and social media; data analytics and insights; ticketing software; and ticket sales, premium seating, and fundraising services; branding; campus-wide business and sponsorship development. Since 2008, it has served as title sponsor for NACDA's acclaimed LEARFIELD Directors' Cup, recognizing athletic departments across all divisions.
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MILWAUKEE - Marquette University Athletics and its multimedia rightsholder, LEARFIELD's Marquette Sports Properties, are pleased to announce a renewed and enhanced relationship with SoftwareOne for the upcoming 2023-24 college athletics season.
Rooted in the heart of the Third Ward, SoftwareOne has partnered with Marquette University for the last two years as the official Software and Cloud Services sponsor of Marquette Athletics. Building upon that foundation, the upgraded partnership will include serving as the Presenting Sponsor of Marquette Women's Athletics for the entire season. True to their commitment in innovation, this partnership is the first of its kind for the university and marks an extension of a long-term partnership and a shared passion for diversity, equity, and inclusion, leadership development, and the continued growth of Milwaukee.
"We're elated to partner with SoftwareOne and former student-athlete, Ashley Baird," said Executive Associate Athletics Director - Internal Operations/SWA Sarah Bobert. "We are also extremely grateful for their enhanced partnership as our Women's Athletics Presenting Sponsor. We value working with organizations that share our responsibility to foster diverse, local, regional, and global communities."
SoftwareOne has made a commitment to foster a workforce representative of the communities in which they live and work, including hiring women and underrepresented groups. This partnership further emphasizes the impact of Women's Athletics, as the lessons and values student athletes develop during their time on the field translate well to a successful career.
"While it is widely recognized there are fewer women executive leaders than men, what many may not know is that almost half of those women played sports. The opportunity to sponsor Marquette Women's Athletics is not only personal to me, but it also offers SoftwareOne the opportunity to support an initiative that provides gender equality and the empowerment of young women," said Ashley Baird, President of North America and member of the Global Extended Executive Board.
The SoftwareOne and Marquette Athletics relationship is overseen by LEARFIELD's locally based Marquette Sports Properties team. LEARFIELD Â is a leading media, data and technology services company, specializing in intercollegiate athletics and live events.
"LEARFIELD is committed to elevating women's sports and we are proud to bring SoftwareOne and Marquette Athletics together on this shared mission of diversity, equity and inclusion," said Brad Harrison, general manager, LEARFIELD's Marquette Sports Properties.
About SoftwareOne
SoftwareOne is a leading global software and cloud solutions provider that is redefining how organizations build, buy and manage everything in the cloud. By helping clients to migrate and modernize their workloads and applications – and in parallel, to navigate and optimize the resulting software and cloud changes – SoftwareOne unlocks the value of technology. The company's ~9,000 employees are driven to deliver a portfolio of 7,500 software brands with sales and delivery capabilities in 90 countries. Headquartered in Switzerland, SoftwareOne is listed on the SIX Swiss Exchange under the ticker symbol SWON. Visit us at www.softwareone.com.
ABOUT LEARFIELD
LEARFIELDÂ is a media, data, and technology services leader in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions. LEARFIELD services include licensing and collegiate sports properties' multimedia sponsorship management; publishing, audio, digital and social media; data analytics and insights; ticketing software; and ticket sales, premium seating, and fundraising services; branding; campus-wide business and sponsorship development. Since 2008, it has served as title sponsor for NACDA's acclaimed LEARFIELD Directors' Cup, recognizing athletic departments across all divisions.
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